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LCC-LFB Major fire at Prudential Insurance Building
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LCC-LFB Major fire at Prudential Insurance Building
Massive crowds gather to watch the London Fire Brigade fight the fire in the Prudential Assurance Company building located in High Holborn WC1, 16 June 1932. Fire engines fill the street whilst two turntable ladders are got to work dealing with the blaze
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Media ID 7641309
© London Fire Brigade / Mary Evans Picture Library
1932 Assurance Blaze Crowds Engines Holborn Insurance Ladders Major Onlookers Prudential Pumps Smoky Spectators Tall Traffic Turntable Watch Watching Firefighting Firemen
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This evocative photograph captures the scene of a major fire that broke out at the Prudential Assurance Company building located in High Holborn, London WC1, on the 16th of June 1932. The Prudential Insurance Building, a tall and imposing structure, is engulfed in thick, black smoke, as the London Fire Brigade (LFB) bravely battles the blaze. The streets surrounding the building are filled with onlookers, who have gathered in awe and concern to witness the firefighting efforts. The crowds are a sea of upturned faces, all straining to get a better view of the unfolding events. The fire engines, with their bright red bodies and flashing lights, dominate the scene, adding to the sense of urgency and chaos. Two turntable ladders are in use, their long arms extended high above the building, as the firefighters work tirelessly to contain the flames. The fire hoses are in full swing, spraying water onto the burning building, creating a fine mist that mixes with the smoke, creating an otherworldly atmosphere. The traffic on the streets has come to a standstill, as the road is blocked by the fire engines and the large crowds of people. The normally bustling area of High Holborn is now a scene of chaos and excitement, as the community comes together to support the London Fire Brigade in their efforts to bring the fire under control. This photograph is a testament to the bravery and dedication of the London Fire Brigade, as well as the resilience and community spirit of the people of London during a time of crisis.
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