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AFS recruitment parade, London, WW2
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AFS recruitment parade, London, WW2
Recruitment parade for the AFS (Auxiliary Fire Service) in a London street during the Second World War. Date: 1940s
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Media ID 14156888
© London Fire Brigade / Mary Evans
Auxiliary Blitz Booths Crowds Engines Guinness Jack Parade Patriotic Patriotism Recruitment Reids Spectators Vehicles Firefighter Firefighters Firefighting Fireman Firemen
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EDITORS COMMENTS
This evocative photograph captures the spirit of unity and resilience during the tumultuous 1940s in London, as men from all walks of life gather for an Auxiliary Fire Service (AFS) recruitment parade. Amid the backdrop of the Second World War and the relentless Blitz, the AFS played a vital role in supporting the London Fire Brigade (LFB) by providing additional manpower to fight fires and protect the city. The scene unfolds on a bustling London street, where the sound of sirens and the smell of smoke in the air are a constant reminder of the ongoing conflict. The crowd, a sea of faces filled with determination and hope, gathers around the recruitment booths, eager to sign up and do their part. The sight of the Union Jack flags fluttering proudly in the wind adds to the patriotic atmosphere, as does the Guinness advertisement in the background, offering a much-needed respite for the weary spectators. The men, dressed in their work clothes and donning their best hats, line up in an orderly fashion, ready to undergo the rigorous testing and training required to become AFS firefighters. The sight of the Mazda fire engines, their engines idling and ready for action, adds to the sense of urgency and importance of the day. The AFS recruitment parade was a testament to the indomitable spirit of the British people during the darkest days of the Second World War. This photograph offers a poignant glimpse into a pivotal moment in history, as ordinary men stepped forward to answer the call to serve their country and protect their communities from the ravages of war.
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